ChronoStrap — The first customizable bioceramic watch. One Swiss-made case, eight interchangeable straps, infinite combinations.
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01 / Bundle
Build YoursWatch + Strap
02 / Watch only
Shop WatchJust the Watch
Build Your Own Strap→— your watch, your rules✦Eight Straps · One Watch→— infinite combinations✦Snap · Swap · Style→— in three seconds flat✦Color is a Choice→— make it yours✦Wear Your Mood→— change it by lunch✦Designed by You→— made in switzerland✦Build Your Own Strap→— your watch, your rules✦Eight Straps · One Watch→— infinite combinations✦Snap · Swap · Style→— in three seconds flat✦Color is a Choice→— make it yours✦Wear Your Mood→— change it by lunch✦Designed by You→— made in switzerland✦Build Your Own Strap→— your watch, your rules✦Eight Straps · One Watch→— infinite combinations✦Snap · Swap · Style→— in three seconds flat✦Color is a Choice→— make it yours✦Wear Your Mood→— change it by lunch✦Designed by You→— made in switzerland✦
01How it works
Three steps.
Infinitely yours.
The first watch designed to be made yours. One Swiss case, eight straps, endless ways to wear it — change your watch as often as you change your mind.
- 01The Case
Choose your case
Swiss bioceramic, 42mm. Sistem51 movement, hand-finished. The canvas for every look you'll ever own.
- 02The Strap
Customize your strap
Eight colourways. Hand-finished bioceramic. Mix, match, change your mind — and build a wardrobe that lives on your wrist.
- 03Wear it
Wear what you made
Snap in. Snap out. A whole new watch in three seconds — no tools, no appointment, no permission needed.
Start Customizing
Free shipping · 30-day returns · 2-year warranty
02The Collection







